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Academic Congress

Access to conferences led by researchers, scientists, experts and industry experts at national and international level, which will deepen the progress and trends on the entire avocado production chain; issues framed under the terms of sustainability, innovation and technology.

Main Room: Territorio Aguacate Congress

*Agenda subject to change

Start time End time Session Topic Speaker
10:00 a.m. 10:15 a.m. Welcome to Territorio Aguacate 2023 – Five years connecting the Hass market Katheryn Mejía Vergel – Executive Director / Corpohass /Colombia
10:15 a.m. 10:25 a.m. Industry Context: Here’s Where We Stand From Colombia to the World: A Perspective from the United States Emiliano Escobedo – Executive Director / Hass Avocado Board / USA
10:25 a.m. 10:35 a.m. Manuel Michel – Managing Director / CAB / USA
10:35 a.m. 10:45 a.m. Kellen Newhouse – Vice President Sourcing / West Pak Avocado, Inc / USA
10:45 a.m. 10:55 a.m. Andres Mejia – Productor / Golden Hass / Colombia
10:55 a.m. 11:15 a.m. Moderador: Juan David Mondragón – Chair of the Board / Corpohass / Colombia
11:20 a.m. 12:00 m. The Emerging Strategy and the Demise of the Strategic Plan: How to Apply It in the Sector Alejandro Salazar, Keynote speaker – CEO / Breakthrough / Colombia
12:00 a.m. 2:00 p.m. Lunch
2:10 p.m. 2:45 p.m. What Are They Looking For?, Preferences, and Success Stories
Why is Hass Avocado a Source of Well-being? The Answer from Science Nikki Ford, HAB – Senior Director / Hass Avocado Board / USA
02:50 p.m. 3:30 p.m. The shopping cart and the avocado… a path to travel Juan Diego Becerra – Director / Compass / Colombia
3:35 p.m. 3:45 p.m. How to Differentiate Our Hass Avocado? Success Stories to Inspire Us Oscar Rincón – Innovation Director / Alpina / Colombia
3:45 p.m. 3:55 p.m. María Paula García – Business Director / Brinsa Foods (Refisal) / Colombia
3:55 p.m. 4:05 p.m. Francisco Contardo – Executive Director / Chilean Avocado Committee / Chile
4:05 p.m. 4:20 p.m. Knowledge Leader: Manuel Caro – CEO and Founder / MDE Consulting Group / Colombia
4:20 p.m. 4:45 p.m. Recess
4:50 p.m. 5:00 p.m. Markets: Opportunities and Realities Added Value: an Alternative for Developing Other Markets Eduardo Cárdenas Santamaria – CEO / Colfrost / Colombia
5:00 p.m. 5:10 p.m. Jose Julian Sanchez – CEO / FreshColombia / Colombia
5:10 p.m. 5:20 p.m. Fernando Nuñez – CEO / Sovena Group / Portugal
5:20 p.m. 5:35 p.m. Knowledge Leader: Juan Diego Becerra – Director / Compass / Colombia
5:40 p.m. 5:55 p.m. #WithHass Everything Is Better! Vision of Major Retailers to Promote Domestic Consumption Jorge Jaller – Retail Vice President / Grupo Éxito / Colombia
6:00 p.m. 6:15 p.m. Fernando Bustamante – Director of Sourcing / Walmart Chile / Chile
6:15 p.m. 6:25 p.m. Knowledge Leader: Manuel Caro – CEO and Founder / MDE Consulting Group / Colombia

Main Room: Territorio Aguacate Congress

*Agenda subject to change

Start time End time Session Topic Speaker
9:30 a.m. 9:40 a.m. Opening Corpohass Opening Katheryn Mejia Vergel – Executive Director / Corpohass / Colombia
9:45 a.m. 10:25 a.m. Sustainable Hass: Productivity Regenerative Agriculture: A Comparative Approach to Managing Colombian Soil M.C Sergio Uriel Chavez Ángel – Manager / Agro Angel Innovation / Mexico
10:30 a.m 11:10 a.m. Wood fungi in avocados Dr. Walter Apaza Tapia – Senior Lecturer University National Agraria La Molina / Peru
11:15 a.m. 11:35 a.m. The soil, your productive choice
     
Physical Deterioration of Soil: Prevention and Management Dr. Tomasz Zaleski – Associate   Professor with a PhD at the University of Agriculture in Krakow / Poland
11:35 a.m. 11:55 a.m. Water Management and Soil Porosity System Dr. Juan Carlos Loaiza Úsuga – Scientific Diploma from Minciencias Spain, National University of Colombia / Spain
11:55 a.m. 12:15 p.m. Restoring Life to “Chemical” Soil Dr. Walter Osorio – Professor / National University of Colombia / Colombia
12:15 p.m. 12:35 p.m. Knowledge Leader Conclusions M.Sc. Claudia Alvarez – Technical Director / Soil Health Laboratory / Colombia
12:40 p.m. 2:00 p.m. Lunch
2:00 p.m. 2:30 p.m. Sustainable Hass: Productivity Stimulation and Induction of Resistance as a Way to Improve Avocado Productivity Daniela Giraldo – Commercial Director / Vitalagro / Colombia
2:30 p.m. 3:10 p.m. Sustainable Hass: Quality Does Quality Improve? Bruno Defilippi – Director / La Platina regional research center Inia-Chile / Chile
3:10 p.m. 3:40 p.m. Quality as a Differentiating Facto Daniel Gomez – Technical and Quality Director / Fruty Green / Colombia
3:40 p.m. 4:00 p.m. Recess
4:00 p.m. 4:45 p.m. Sustainable Hass: Quality Examining the Quality Path from Sourcing: Packaging Plants
Angelica Maria Cardona – Plant Manager / FLP / Colombia
Diana Casas – Supply Leader / Coltropicos / Colombia
Raúl Polanco – Commercial and Export Manager / Verdfruits / Colombia
Moderador: Juan Pablo Ramirez – Logistics and Service Manager / Cartama / Colombia

Speakers

Fernando Bustamante

Director of Sourcing

Walmart Chile

Juan Pablo Ramírez

Logistics and Service Manager

Cartama

Angélica María Cardona

Plant Manager

FLP COLOMBIA S.A.S

Diana Marcela Casas

Supply Leader

Coltropicos

Eduardo Cárdenas Santamaria

President

Board of Directors of Colfrost

María Paula García

Director of Food Business

Brinsa (Refisal)

Jaime Pérez

Instructor

SENA

José Francisco Lorza

Technical Director

Westfalia Farms Colombia

Gilma Orrego

Technical consultant for avocado cultivation

Andrés Mejía

Partner - Founder

Golden Hass

Walter Apaza

Principal Professor

Universidad Nacional Agraria La Molina

Daniel Gómez

Technical and Quality Director

Fruty Green

Bruno Defilippi

Coordinator of the Postharvest Unit

Instituto de Investigaciones Agropecuarias INIA-Chile

Daniela Giraldo

Sales Manager

Vitalagro

Claudia Álvarez

Technical Director

Biofertilizar

Walter Osorio

Professor

Universidad Nacional de Colombia

Juan Carlos Loaiza

Professor Titular

Universidad Nacional de Colombia

Tomasz Zaleski

Professor PhD Asociado

University of Agriculture in Kracow

Sergio Uriel Chávez

Manager

Agro Angel Innovation

Ignacio Gaitan

President

El Colombiano Group

Jorge Jaller

Vice President Retail

Grupo Éxito

Fernando Núñez

Managing Director

Sovena Group

José Julián Sánchez

Sales Manager

FreshColombia

Manuel Caro

CEO and Founder

MDE Consulting Group

Francisco Contardo

Executive Director

Comité de Paltas de Chile

Óscar Rincón

Innovation Director

Alpina

Juan Diego Becerra

Director

Compass (Raddar)

Juan Diego Becerra

Best-seller

La estrategia emergente

Juan David Mondragón

Chairman of the Board

Corpohass

Kellen Newhouse

Vice President Sourcing

West Pak Avocado, Inc

Manuel Michel

Managing Director

CAB (Colombia Avocador Board)

Katheryn Mejía

Executive Director

Corpohass

Nikki Ford

Senior Director

Hass Avocado Board

Emiliano Escobedo

Executive Director

Hass Avocado Board