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Academic Congress

Access to conferences led by researchers, scientists, experts and industry experts at national and international level, which will deepen the progress and trends on the entire avocado production chain; issues framed under the terms of sustainability, innovation and technology.

Main Room: Territorio Aguacate Congress

*Agenda subject to change

Time
Session
Subject
Speaker
10:15 a.m.
Welcome to Aguacate Territory 2023 - Five years developing the Hass market
Katheryn Mejía Vergel - Directora Ejecutiva Corpohass
10:30 a.m.
Industry Context: Here's Where We Stand
Industry Context from a U.S. Perspective From Colombia to the World: A View from the United States
Emiliano Escobedo - HAB
Manuel Michel - CAB
Kellen Newhouse, West Pak Avocado - Inc. (Importador)
Andrés Méjia - Productor
Moderador: Juan David Mondragón
11:35 a.m.
Industry Context: Here's Where We Stand
Emerging Strategy and the Demise of the Strategic Plan: How to Apply It in the Sector?
Alejandro Salazar - Keynote speaker
12:20 a.m.
Lunch
2:10 p.m.
What Are They Looking For?, Preferences, and Success Stories
Why Are Avocados So Healthy? The Scientific Answer
Nikki Ford - HAB
02:50 p.m.
What Are They Looking For?, Preferences, and Success Stories
Detail by Detail of the Hass Avocado Consumer Profile
Camilo Herrerra - RADDAR
3:35 p.m.
What Are They Looking For?, Preferences, and Success Stories
Learned Lessons: Mass Consumption
Carlos Enrique Cavalier - Alquería
Karen Brazdys - Refisal
Francisco Contardo - Comité de Paltas de Chile
Moderador: Ignacio Gaitán o Perla Toro
4:15 p.m.
Recess
4:50 p.m.
Markets: Opportunities and Realities
Added Value as an Alternative for Developing Other Markets
Eduardo Cárdenas Santamaria - Colfrost
José Julian Sanchéz - Fresh Colombia
Aceite - Sovena
Moderador: Camilo Herrera
5:40 p.m.
Markets: Opportunities and Realities
Domestic Consumption: Vision of Major Retailers Regarding Avocado Marketing Opportunities
Jorge Jaller - Grupo Éxito
Jumbo Chile
Ara - María
Juan David Rámirez Correa -Postobón

Main Room: Territorio Aguacate Congress

Time
Session
Subject
Speaker
9:30 a.m.
Opening
Corpohass Opening
Katheryn Mejía Vergel
9:45 a.m.
Productivity
Regenerative Agriculture
Sergio Uriel Chavez Ángel
10:30 a.m
Biological Control, a Reality
Wagner Bettiol - Embrapa Brasil
11:15 a.m.
The soil, your productive choice
Soil Physical Deterioration
Dr. Tomasz Zaleski - Polonia
11:35 a.m.
Water Management and Soil Porosity System
Dr. Juan Carlos Loaiza Úsuga
11:55 a.m.
Let's Bring Life Back to "Chemical" Soil
Dr. Walter Osorio
12:15 p.m.
Knowledge Leader Conclusions
Daniela Giraldo
12:40 p.m.
Lunch
2:00 p.m.
Productivity
How to Address Hass Avocado Productivity (Stimulation and Induction of Resistance)
Daniela Giraldo(Estimulación e inducción de resistencia)
2:40 p.m.
Quality
Is there an improvement in quality?
Bruno Difilipe - INIA Chile
3:00 p.m.
Quality as a Differentiating Factor
3:20 p.m.
Knowledge Leader Conclusions
3:40 p.m.
Recess
4:00 p.m.
Quality
Panel from the perspective of plant leaders from three companies in the sector
Fruty Green
Jardín Exotics
Westfalia