An expert consultant in Digital Marketing and Exponential Company Transformation, he is a Systems Engineer from the University of the Andes, with over 28 years of experience in creating and executing projects in Marketing and Digital Business for more than 600 companies in Latin America, including major names like Unilever, the Government of Aruba, Kimberly Clark, Universal Music, Pfizer, Novartis, Abbott, Smurfit Kappa, Claro Colombia, KIA Motors, ENEL, ROCHE Laboratories, MacPollo, among others.
He currently leads his own Digital Marketing Agency, MDE Consulting Group, and a consulting firm specializing in Digital Business Transformation, EXPONENCIAL-MENTE, serving clients throughout the region. He is an IBM Colombia Ambassador in Artificial Intelligence for Marketing, a “Watson on Marketing’s Pioneer,” a Promoter of LinkedIn Latin America in Social Selling, and an Ambassador for the consulting organization OpenExO. He was recently included in the “TOP50 List of Thought Leaders and B2B Influencers to Work with in Latam for 2023” by Thinkers360.
He is also a lecturer and international speaker, having delivered over 450 presentations in 12 countries across Latin America and Europe, addressing audiences of up to 5,000 people, and conducting more than 380 professional courses for over 20 universities, business schools, and in-company programs in 9 Latin American countries.